Rags2Riches: Seeing Opportunity in Scraps of Clothing


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Rags2Riches, a social enterprise based in Payatas, Philippines, secured help from poor women artisans who use foot rags out of scraps of cloth.

Rags2Riches founders saw natural talent and determination to uplift these women's lives. Reese Fernandez, CEO of Rags2Riches, was able to connect these women to affluent consumers in Manila. From there, they were able to sell 700 pieces in just two hours. Soon, one of the top designers in the Philippines saw potential and helped their products reach high-end fashion markets, both locally and abroad.

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