Celebrities in Social Enterprises


credit: WhoTV

Cliff Prior, writer for The Guardian and chief executive of UnLtd, offers insights on celebrity support in social enterprises.

Prior points out that celebrity names and support are powerful, effective tools for promoting social enterprises, but they do not come without their risks. At UnLtd, Prior recalls how social entrepreneurs observe that celebrity ambassadors are less helpful as role models than people who are more ordinary.


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Federal Programs Related to - Business Promotion

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See also: +COMMON CODE Advocacy (**B); Hate Crimes Prevention (I02.07); Housing Discrimination (I05.08); Voter Services (W08.05)




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