Social Enterprise Aligns Marketing Campaign to Stay Competitive in Food Industry


credit: Cause Artist

The Freedom Bakery, founded by Matt Fountain, has a traditional social enterprise mission but operates as a Community Interest Company (CIC) limited by shares.

Fountain describes his business as a new type of social enterprise. Indeed, even if his business plans mark a new commercial direction for social entrepreneurship, there's no indication he's diminishing the essence and purpose of the social enterprise sector.


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Federal Programs Related to - Food

Programs that provide access to free or low-cost food products by distributing groceries and providing meals.

Food Assistance Programs

Federal Programs Related to - Business Promotion

Programs that promote the general commercial interests of the community or the interests of particular trades. Business Leagues; Business Retention; Chambers of Commercial; Local Business Associations; Industry-Specific Promotion; Trade Association; Trade Groups Business Recruitment & Attraction Programs provide any of a wide variety of incentives to encourage new businesses and industries to locate in a particular community, to provide development and expansion opportunities for existing businesses, and to discourage existing businesses from leaving the area and relocating elsewhere. Attraction of Business; Business Recruitment; Empowerment Zones; Enterprise Zones; Industrial Park Development; Media Production Liaison Services

Federal Programs Related to - Civil Rights, Social Action & Advocacy, General/Other

Programs that focus on protecting and promoting the broad civil rights and civil liberties of individuals and work to change public policy and opinion in a variety of areas.

See also: +COMMON CODE Advocacy (**B); Hate Crimes Prevention (I02.07); Housing Discrimination (I05.08); Voter Services (W08.05)



Adam Braun, founder of Pencils of Promise, is giving nonprofits a no-nonsense way to bring entrepreneurship to the next level. Pencils of Promise is a philanthropic organization that focuses on forming sustainable educational programs, and forging long-lasting, partnerships with communities. The organization aims to increase access to quality education and impact students and their families in high-need communities throughout Laos, Ghana and Guatemala.




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